Freya Poppe is who I am, ‘La vie en rose’ is how I live.


Hey you! I am Freya Poppe, a Belgian based fashion designer. I just recently started this blog to give you a glimpse behind the scenes of my label Tutu Chic but also to show you how it’s like to live ‘La vie en rose’.

I would like to kick-off with a few words about myself and my passion for pink.


Why pink? Well, I feel feminine, young, I love barbie (YUP blonde), I am optimistic and sometimes a little crazy. In a good way, promised!

Some people might see a stereotype in me of a dumb, naive blonde. To those people I say: don’t judge a book by its cover.

I stand with both feet on the ground, I like challenges and I am a real business woman who doesn’t mind getting her hands dirty.


That doesn’t mean that I don’t like to dress up and accessorize my outfits.

I believe in being yourself in a world that is trying to make you conform.

So, with this in mind I would now like to invite you into my pink universe with a first look of my favorite items below. XOXO

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